Ensure Your Nonprofit Blog Is Read

Maybe your organization has launched a blog recently and you're wondering what kind of content to post. How can you write compelling copy that readers (and most importantly, donors) will want to read?

Nonprofit bloggers might do well to heed the same strategies of commercial bloggers. Donorpowerblog looks at advice for business blogging  and offers guidelines for how these techniques translate into success for nonprofit blogging.

Your nonprofit blog's main emphasis should be on stories about heroic donors. "Donor-as-hero" stories might be a post about a successful fundraising story, an unexpected donor, or personal accounts of donors and their motivations. These are just a few ways that telling stories can be an effective way for your nonprofit blog to make a difference.

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Does your organization have a blog? Share what storytelling or other blogging techniques you've found to be effective in our community forums.

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