TechSoup Blog

Social Media

What Nonprofits Need to Know About Measuring Social Media ROI

If your efforts with social media and digital marketing do not create the desired results, how can you justify spending precious time and money on them? You need to ensure that your nonprofit is getting some ROI (return on investment) from your social media efforts. Here's how to measure that ROI.

September 12, 2018

Social Media

Facebook Fundraising Can Help You Raise Donations in More Ways than One

According to a post from Mark Zuckerberg, Facebook birthday fundraisers raised over $300 million for over 750,000 nonprofits. This is a big opportunity, but nonprofits can't rely on birthday fundraisers alone to raise donations on the site. Discover other free fundraising tools on Facebook!

September 06, 2018

Social Media

5 Steps to Address Your Nonprofit's Social Media Concerns

Although fears about social media are understandable, they are also counterproductive. The benefits of using social media to interact with donors and to tell stories vastly outweigh the potential negatives. Here are five steps you can take to assuage fears as you bring your nonprofit into the fold.

August 29, 2018

Social Media

4 Ways That Nonprofits Can Get More Social Media Engagement

An increasing number of nonprofits small and large are diving into social media each year. And though many do so successfully, some do not receive the results they expected. Discover four ways in which your nonprofit can get more social media engagement!

August 15, 2018

Social Media

7 Tips for Fundraising on Social Media

In our increasingly interconnected world, about 7 in 10 Americans use some form of social network. Social media has become an important channel nonprofits can use to boost their outreach and fundraising capabilities. Read our seven tips for fundraising on social media!

August 08, 2018

Social Media

3 Myths and Misconceptions About Social Media for Nonprofits

Nonprofits large and small are using social media platforms to connect with their stakeholders, share stories about their work, and raise money for their programs. Learn more about three myths and misconceptions about social media and find out how they can affect your nonprofit!

August 01, 2018

Social Media

5 Nonprofits Using Facebook Live to Increase Their Impact

Facebook remains the most familiar way for people to engage with your organization online. See how five nonprofits are using Facebook Live to increase their impact.

March 28, 2018

Social Media

How to Broadcast a Facebook Live Event in 5 Easy Steps

Facebook Live is a great way for your nonprofit to directly engage with its followers. After reading this post, you’ll be able to broadcast live on your own.

March 14, 2018

Social Media

The Top 10 Nonprofit Instagram Accounts: What to Learn from Them

Nonprofits enjoy high rates of user engagement on Instagram. Let's look at 10 successful nonprofit examples on Instagram and a key takeaway for each.

February 27, 2018

Social Media

How Can Facebook Analytics and Insights Help Your Nonprofit?

When used properly, Facebook Insights and Facebook Analytics can give your nonprofit valuable perspective. Learn more about it here.

February 16, 2018

Social Media

How to Make Your Nonprofit Campaign Go Viral

Do you want to know how to make a nonprofit social media campaign go viral? Find out one way.

February 14, 2018

Social Media

What Nonprofits Can Learn from Top Social Campaigns in 2017

For nonprofits, creating a movement may seem like an impossible task. Discover the top social campaigns of 2017 and learn how to create a powerful one yourself.

February 07, 2018