TechSoup Blog

Social Media

Nonprofit Social Media Benchmarks 2021

In partnership with Tapp Network, TechSoup built our first Nonprofit Digital Marketing Benchmark Survey. Read more to find out the key insights we have found!

February 05, 2021

Social Media

6 Best Practices for Nonprofit Digital Advertising Success in 2021

Read more and find out some good practices that can help you to track your digital advertising performance, test your audiences, optimize your ads, and more!

January 27, 2021

Social Media

5 Social Media Trends for Nonprofits in 2021

Every year there are new trends to keep an eye on. Discover five social media trends, and improve the way your community engages with your nonprofit online!

January 15, 2021

Social Media

5 Content Trends for Nonprofits in 2021

Content has become critical to the growth of nonprofits, and now it’s more important than ever. Discover the trends that NGOs should start embracing in 2021

January 07, 2021

Social Media

6 New Year's Marketing Resolutions for Nonprofits

It’s time for nonprofits to set their marketing resolutions for the new year. Discover six recommendations to maximize your effort and impact in 2021.

December 18, 2020

Social Media

How Nonprofits Can Navigate Facebook's Political Ad Ban

Facebook banned political advertising beginning Oct. 27, a week before the U.S. election on Nov. 3. Here's what nonprofits need to know about their ads.

October 26, 2020


The 5 Top Social Media Tips, Tricks, and Trends for Libraries

Discover the latest social media trends for libraries and take your activity to the next level. Learn how to attract and engage your community online.

October 02, 2020

Social Media

Fundraising Software Trends in 2020

Cloud systems are now the norm. Discover other trends in the fundraising software market and learn how to choose systems that fit your nonprofit’s needs.

September 29, 2020

Social Media

Can I Tweet That? Charities and Social Media in an Election Year

Read our guideline about nonprofits' communication on social media during the election season and how to remain nonpartisan when engaging with people.

September 21, 2020

Social Media

The Dos and Don'ts for Charities in an Election Year

Discover some of the best practices regarding nonprofits' ways to communicate their causes and educate voters or candidates during this election season.

September 09, 2020

Social Media

How to Use Data to Tell Your Story

Find out why data-driven storytelling is important, how to get started, what marketing channels to use for your story, and how other nonprofits did it.

September 07, 2020


Critical Cyberbullying Facts for 2020

The emergence of and universal adoption of social media has opened the door for a new type of bullying: cyberbullying. How to recognize it and what to do.

September 04, 2020